Why lists and awards matter

Every year around this time, some parent will ask the teacher or myself what their child should be reading.

The “correct” response to this question is that we don’t make reading lists of prescribed or recommended books but prefer students to come and have a chat to us about what they like reading, what hobbies or interested they have and based on that we can personalise some recommendations for them. That we believe in free voluntary reading.

How many of you have had a follow up on that with the student popping by for that exciting interaction?  I started getting parents coming by personally around the end of my first year in my last job, and parents and children sometime in the second year and students on their own around the middle of my third year.

The truth is that people like lists and they like recommendations. This New Yorker article gives some ideas as to why lists matter – the most salient features are that lists “alleviates the paradox of choice” help with “reduction of uncertainty” and due to their finite nature are easier on the book budget both for school and home libraries!

Book Poster Neev Shortlist updated

So why are book awards important? According to Underdown:  ‘

“Awards are important in children’s books. They tell publishers, writers, and illustrators what is considered to be “the best,” and thus the standards they must strive to attain. Many children’s book awards, though not all, are selected by librarians. Award-winners then get orders from … both libraries and bookstores.  They will also stay in print longer. For writers and illustrators, getting to know the award-winning books … is one of the ways to understand what is considered to be the best today.

The idea of finding out what the best is “today” rather than when authors / illustrators or publishers – or parents and librarians were children is very important. I’d love a dollar for each time a parent wants to force the literature of their youth onto their progeny. Reading through the long list of the Neev awards, there was also quite the body of what I’d call “nostalgic” storytelling. Which is really hard to carry off, and generally appeals more to adults than children. Which is why, it may be important to consider a children’s choice option when moving from a short-list to the finalists.

Following last year’s very successful initial Neev Festival, during the feedback discussions the idea of an Indian Children’s book award was floated. One of the driving ideas was that India had a large body of children’s literature, published in English, but not widely known nor distributed internationally. And selfishly, as librarians in an (Asian) international context with 40-50% Indian diaspora making up our student bodies, we were just not able to provide our students with the “mirrors, windows and glass sliding doors they deserved – mirrors for the Indian students, and windows and doors for the other students. Kavita Gupta Sabharwal is a very special person, both visionary and someone who makes things happen, including this book award, both from a logistical and a financial point of view. Each award carries a cash prize of Rs 1 lakh (around US$ 1,400 – a substantial amount in the Indian publishing world).

Already, just based on circulating the short-list in social media groups, there has been substantial interest from the librarian community. The prize-winners saw their books fly off the tables following the award ceremony, with all books sold-out by the end of the festival. An award sends a powerful signal to publishers and the public – one that says “pay attention” this has value, create more like this. The award stickers on the books a “buy me” beacon.

The final step in the equation and the gauntlet to be thrown is whether the publishing and distribution channels will be able to push these books out into the wider world where they deserve their moment(s) in the sun. And in the longer term, creating teacher guides and author visits, websites, hyperdocs, quizzes, eBooks and audio-books. For that is what the world has come to expect. But first the small steps, make the books available for every child, parent, teacher or librarian in the world who wants to push a “buy” button and have the book delivered to them, anywhere in the world.

Culture eats strategy for breakfast

This phrase is attributed to Peter Drucker and made famous by Mark Fields (although can’t easily be authenticated). I firmly believe it to be a reality both in business and education, and many a manager has been burnt by this.

I’m currently in Bangalore, having spent the last three days at the Neev Literature Festival  where I had the honor to be invited back as a speaker / workshop leader and as a jury member of the inaugural Neev Book Award. It was touch and go whether I’d be able to attend, given that my passport has been tied up with either visa or customs arrangements since the beginning of August, but a little more than a week ago I got the go-ahead! I’m so glad I did. You see Neev is a very special place. Many schools claim to promote a culture of reading and spend vast amounts of money on classroom or central libraries. But sometimes to no avail as the individual teachers or heads don’t actually walk the walk.

Here the founder really and truly believes in reading, and has invested immensely to ensure that reading permeates the school – what other school hosts a free literature festival at their premises, flies over authors, illustrators, librarians, storytellers, interpretive dancers and then invites other schools and the public to partake of their largess?  I was talking to their new head last night, about admissions, and she said they were in a luxury position where demand was greater than supply of school places and one of the ways they decided on who gets a seat was based on the families being able to demonstrate that they supported a reading culture at home! Imagine that! Not portfolios, or CV’s or admission tests. And it shows. Listening to the young students as they described their reading lives I was astounded at the depth and breadth of their reading.

I spent the morning today with a few of the visiting authors, and one – the wonderful Nadia Hashami,  was telling me of a conversation with a reader who had read her book twice and was recommending it to everyone, and who had also attended her panel on “Protect or Prepare” difficult topics in literature – the discussions, chaired by Katie Day were around which topics could or should be out of bounds for children. This young lady’s take on it was that death was a part of life and had a place in literature as it was part of a normal life, however, she could not come to terms with rape and sexual violence because it was something that one would never want to be part of your life and which would never leave you or have a resolution. Astounding the maturity and empathy (some USA people could do with a little more empathy-powering literature obviously).

I had my own encounter with culture, which I’d like to reflect on. I did a workshop for 11-15 year olds using empathy mapping. I had the luxury of around 20 students and 90 minutes. So my strategy was to do a warm-up exercise by introducing the concept of empathy mapping using gender, and trying to take the view of the opposite gender based on what to Western sensibilities are rather sexist advertisements about mother/daughter bonding over dishwashing and father/son bonding over dude stuff like fishing and hanging out outside and drinking beers. It had worked extremely well in the international school environment I was coming from. But I hadn’t done my homework and had it “sensitivity tested” by my Indian friends … I quickly discovered that young Indian ladies (bar one or two) think that it is lovely to be able to bond with your mother over household chores, and that generally the students never needed to do chores, being of a class where chores were done for them by others! With a bit of prompting and help from my friends and the students’ teachers we managed to successfully complete the exercise and move on to phase 2 which was a reading of “No one walks on my father’s Moon” . It is a difficult text, despite being a picture book. However I like to use it, as even without an accompanying empathy mapping exercise, it provides a very powerful message of reconciliation and perspective taking.

file5This time the exercise really did work – on reflection, the “warm up” possibly did help the  success, despite not being optimal, because the students just weren’t used to giving their own views and in the first half kept looking to the adults for the “right / expected answer”. We had some powerful contributions from the groups, and some very interesting movement from utter condemnation for the father’s behaviour to understanding and empathy for the context and actions. And also the feeling that they could use this in their personal and academic lives.

Here’s a copy of the presentation – I believe that empathy cannot always be taken for granted despite the great potential of literature and us very much wanting it to be so. Hopefully this helps us and our students to take a step closer into “climbing into someone’s skin and walking around in it”